Difference between revisions of "Community Marketing Coordinator"

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'''Job Description''':
 
'''Job Description''':
  
The Marketing Coordinator will be responsible for the public face of Free Geek and increasing awareness of our organization in the greater community.  We intend this individual to:
+
The Marketing Coordinator will be responsible for the public face of Free Geek and increasing awareness of our organization in the greater community.  He/she will drive new business to Free Geek in various forms ranging from increasing the quantity of hardware donations to attracting more Thrift Store customers. Free Geek has implemented some related strategies and therefore a Marketing Coordinator will not be responsible for creating an entire program from scratch but will have other staff members to work with him/her. We are specifically seeking someone with a Marketing and/or Outreach background. As Free Geek can be a somewhat chaotic place, the ideal applicant is a confident self-motivator and unafraid of an informal work environment.
* Create flexible, long-term strategy for building Free Geek as a brand, distinguishing us above the competition.
+
 
* Increase donations by marketing to individuals and businesses.  
 
* Coordinate the design and creation of professional print materials to appeal to wider audiences.  
 
* Coordinate the design and creation of media kits and perform media outreach.
 
* Foster and maintain relationships with the community and members of the media on Free Geek's behalf.
 
* Develop a group of volunteers to share in the work associated with accomplishing these tasks.  
 
  
 
'''Responsibilities''':
 
'''Responsibilities''':
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* Make effective visual and oral presentations
 
* Make effective visual and oral presentations
 
* Write news releases, public service announcements and advertising copy, fax sheets, correspondence and other documents
 
* Write news releases, public service announcements and advertising copy, fax sheets, correspondence and other documents
* Maintain confidential data and information
+
* Maintain contact list
 
* Work various floor shifts
 
* Work various floor shifts
 
* Plan and organize work to meet schedules and timelines
 
* Plan and organize work to meet schedules and timelines
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* Maintain print and electronic documentation to support these goals
 
* Maintain print and electronic documentation to support these goals
 
* Lead a standing committee to support these goals
 
* Lead a standing committee to support these goals
 +
* Extract info from staff about current progress on marketing and outreach
  
 
'''Desired Skills''':
 
'''Desired Skills''':
 
* Background in Outreach and/or Marketing
 
* Background in Outreach and/or Marketing
 +
* Website management experience
 +
* Patient and courteous with the public and enjoys working with people
 +
* Strong written and verbal communication skills
 
* Graphic design experience
 
* Graphic design experience
 
* Grant writing experience
 
* Grant writing experience
* Website management experience
 
* Friendly, outgoing personality
 
* Patient and courteous with the public
 
* Likes working with people
 
* Solid organizational skills
 
* Strong written and verbal communication skills
 
* Able to extract info from current staff and put into transparent system that everyone can understand
 
* Empowered and self-motivated worker
 
 
* Work well under stress in an unusual setting, maintaining a positive attitude even in the face of adversity
 
* Work well under stress in an unusual setting, maintaining a positive attitude even in the face of adversity
* Ability to work and communicate well in a collectively-run organization
+
* Ability to work and communicate well in a collectively-run, consensus-based organization
* Ability to work in a consensus decision making process related to staff and policy issues
+
* Not afraid to ask questions, but able to initiate and work on projects almost entirely without supervision
* Not afraid to ask questions, but able to work on projects almost entirely without supervision
 
 
* Able to remain flexible as Free Geek grows and changes
 
* Able to remain flexible as Free Geek grows and changes
 
* Previous experience in a collectively-run organization
 
* Previous experience in a collectively-run organization
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'''Goals'''
 
'''Goals'''
* Improve the brand recognition of Free Geek in Portland and elsewhere
+
* Create flexible, long-term strategy for building Free Geek as a brand, distinguishing us above the competition.
 +
* Increase cash and hardware donations by marketing to individuals and businesses.
 +
* Coordinate the design and creation of professional print materials to appeal to wider audiences.
 +
* Coordinate the design and creation of media kits and perform media outreach.
 +
* Foster and maintain relationships with the community and members of the media on Free Geek's behalf.
 +
* Develop a group of volunteers to share in the work associated with accomplishing these tasks.
 
* Drive new business to the store
 
* Drive new business to the store
 
* Drive new volunteers to Free Geek
 
* Drive new volunteers to Free Geek
* Drive new institutional recycling contracts to Free Geek (via college & corporate presentations)
+
* Drive new institutional recycling contracts to Free Geek  
* Attract more individual and corporate hardware donations
 
 
* Attract individual and institutional philanthropists
 
* Attract individual and institutional philanthropists
 
* Lay some groundwork for annual campaign
 
* Lay some groundwork for annual campaign
  
 
[[Category:Job Descriptions]]
 
[[Category:Job Descriptions]]

Revision as of 12:46, 21 May 2008

Salary/Benefits
  • Salary is $30,000 per year.
  • 3.6 weeks paid time off per year (combined vacation and sick time, based on an assumed 37 hours work week).
  • Health care, dental, and vision plan.
  • Employer-matching retirement plan
Work Hours
  • Four and a half to five days per week, Tuesday through Saturday, 10:30am to 7:30pm, some evening or morning meetings, with some flexibility.
To Apply
  • To apply, e-mail your cover letter and resume to jobs@freegeek.org, detailing your volunteer coordination experience and any other pertinent information.
  • We will be contacting a small group of candidates via e-mail to take a tour of Free Geek prior to being interviewed.
  • This position is open until filled.



Free Geek is a unique work environment. For this reason it is essential that each applicant take a tour of our facility (active volunteers are exempt). Tours are offered Tuesday - Saturday at both 12:00PM and 6:00PM.

Can you make us loom head and shoulders above the competition? Can you help us help the public love and appreciate our greatness? Are you comfortable in a unique, constantly changing, non-hierarchical work environment? Are you happily haunted by visions of marketing, branding, PR and the like? If so, this might be the position for you!

Job Description:

The Marketing Coordinator will be responsible for the public face of Free Geek and increasing awareness of our organization in the greater community. He/she will drive new business to Free Geek in various forms ranging from increasing the quantity of hardware donations to attracting more Thrift Store customers. Free Geek has implemented some related strategies and therefore a Marketing Coordinator will not be responsible for creating an entire program from scratch but will have other staff members to work with him/her. We are specifically seeking someone with a Marketing and/or Outreach background. As Free Geek can be a somewhat chaotic place, the ideal applicant is a confident self-motivator and unafraid of an informal work environment.


Responsibilities:

  • Formulate promotional strategies and make appropriate recommendations for publicity mediums
  • Plan and coordinate promotional, public education, and informational activities
  • Communicate clearly and concisely, both orally and in writing, tailoring the message to the intended audience
  • Make effective visual and oral presentations
  • Write news releases, public service announcements and advertising copy, fax sheets, correspondence and other documents
  • Maintain contact list
  • Work various floor shifts
  • Plan and organize work to meet schedules and timelines
  • Establish, maintain, and foster effective working relationships with those contacted in the course of work
  • Coordinate and train volunteers for outreach opportunities
  • Maintain print and electronic documentation to support these goals
  • Lead a standing committee to support these goals
  • Extract info from staff about current progress on marketing and outreach

Desired Skills:

  • Background in Outreach and/or Marketing
  • Website management experience
  • Patient and courteous with the public and enjoys working with people
  • Strong written and verbal communication skills
  • Graphic design experience
  • Grant writing experience
  • Work well under stress in an unusual setting, maintaining a positive attitude even in the face of adversity
  • Ability to work and communicate well in a collectively-run, consensus-based organization
  • Not afraid to ask questions, but able to initiate and work on projects almost entirely without supervision
  • Able to remain flexible as Free Geek grows and changes
  • Previous experience in a collectively-run organization
  • Experience coordinating volunteers

Goals

  • Create flexible, long-term strategy for building Free Geek as a brand, distinguishing us above the competition.
  • Increase cash and hardware donations by marketing to individuals and businesses.
  • Coordinate the design and creation of professional print materials to appeal to wider audiences.
  • Coordinate the design and creation of media kits and perform media outreach.
  • Foster and maintain relationships with the community and members of the media on Free Geek's behalf.
  • Develop a group of volunteers to share in the work associated with accomplishing these tasks.
  • Drive new business to the store
  • Drive new volunteers to Free Geek
  • Drive new institutional recycling contracts to Free Geek
  • Attract individual and institutional philanthropists
  • Lay some groundwork for annual campaign