Community Marketing Coordinator

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Free Geek is a unique work environment. For this reason it is essential that each applicant take a tour of our facility (active volunteers are exempt). Tours are offered Tuesday - Saturday at both 12:00PM and 5PM.

Can you make us loom head and shoulders above the competition? Can you help us help the public love and appreciate our greatness? Are you comfortable in a unique, constantly changing, non-hierarchical work environment? Are you happily haunted by visions of marketing, branding, PR and the like? If so, this might be the position for you!

Job Description:

The Community Marketing Coordinator will be responsible for the public face of Free Geek and increasing awareness of our organization in the greater community. He/she will drive new business to Free Geek in various forms ranging from increasing the quantity of hardware donations to attracting more Thrift Store customers. Free Geek has implemented some related strategies and therefore a Community Marketing Coordinator will not be responsible for creating an entire program from scratch but will have other staff members to work with him/her. We are specifically seeking someone with a Marketing and/or Outreach background. As Free Geek can be a somewhat chaotic place, the ideal applicant is a confident self-motivator and unafraid of an informal work environment. The Community Marketing Coordinator will spend the first few weeks on the job working floor shifts in multiple areas of Free Geek in order to get a comprehensive understanding of the organization. Help us keep Portland wired (or maybe weird)!

Responsibilities:

• Formulate promotional strategies and make appropriate recommendations for publicity mediums
• Plan and coordinate promotional, public education, and informational activities
• Communicate clearly and concisely, both orally and in writing, tailoring the message to the intended audience
• Make effective visual and oral presentations
• Write news releases, public service announcements and advertising copy, fax sheets, correspondence and other documents
• Maintain contact list
• Work various floor shifts This will be revisited after an initial six month period. The intention is to keep the person filling the position in touch with Free Geek's culture. However, actual floor shift work (beyond the first couple of weeks for orientation purposes) would not allow the remainder of the job to be accomplished, given the shortened hours.
• Plan and organize work to meet schedules and timelines
• Establish, maintain, and foster effective working relationships with those contacted in the course of work
• Coordinate and train volunteers for outreach opportunities
• Maintain print and electronic documentation to support these goals
• Lead a standing committee to support these goals
• Extract info from staff about current progress on marketing and outreach

Desired Skills:

• Background in Outreach and/or Marketing
• Website management experience
• Patient and courteous with the public and enjoys working with people
• Strong written and verbal communication skills
• Graphic design experience
• Grant writing experience
• Work well under stress in an unusual setting, maintaining a positive attitude even in the face of adversity
• Ability to work and communicate well in a collectively-run, consensus-based organization
• Not afraid to ask questions, but able to initiate and work on projects almost entirely without supervision
• Able to remain flexible as Free Geek grows and changes
• Previous experience in a collectively-run organization
• Experience coordinating volunteers

Goals

• Create flexible, long-term strategy for building Free Geek as a brand, distinguishing us above the competition.
• Increase cash and hardware donations by marketing to individuals and businesses.
• Coordinate the design and creation of professional print materials to appeal to wider audiences.
• Coordinate the design and creation of media kits and perform media outreach.
• Foster and maintain relationships with the community and members of the media on Free Geek's behalf.
• Develop a group of volunteers to share in the work associated with accomplishing these tasks.
• Drive new business to the store
• Drive new volunteers to Free Geek
• Drive new institutional recycling contracts to Free Geek
• Attract individual and institutional philanthropists
• Lay some groundwork for annual campaign