Difference between revisions of "PR Tasks"
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(made grammar consistent and added social marketing) |
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== Email Jockey== | == Email Jockey== | ||
| − | * contact: | + | * contact: |
: Reviews all incoming email to the PR list on a timely basis (pretty much every day) | : Reviews all incoming email to the PR list on a timely basis (pretty much every day) | ||
: Forwards relevant emails to the internal PR list (initial triage) | : Forwards relevant emails to the internal PR list (initial triage) | ||
| Line 18: | Line 18: | ||
== Press Release Wrangler == | == Press Release Wrangler == | ||
| − | * contact: | + | * contact: |
: Oversees the writing of press releases | : Oversees the writing of press releases | ||
: Identifies possible subjects (not exclusively) | : Identifies possible subjects (not exclusively) | ||
| Line 24: | Line 24: | ||
== Newsletter == | == Newsletter == | ||
| − | * contact: | + | * contact: |
: Manages publication schedule | : Manages publication schedule | ||
: Solicits newsletter-worthy stories from staff and volunteers | : Solicits newsletter-worthy stories from staff and volunteers | ||
| Line 33: | Line 33: | ||
== RBAF Liason == | == RBAF Liason == | ||
| − | * contact: | + | * contact: |
: Is available to answer questions about staff structure, policy, and organization history as it pertains to PR and relationship building. | : Is available to answer questions about staff structure, policy, and organization history as it pertains to PR and relationship building. | ||
: Attends RBAF meetings, as needed | : Attends RBAF meetings, as needed | ||
== Website Working Group == | == Website Working Group == | ||
| − | * contact: | + | * contact: T |
: Ad hoc working group comprising members of both PR and Technocrats, working together to facilitate development of the main freegeek.org site. This includes planning features, information architecture, design, hosting and implementation. This is brought together now to see implementation of new WP site, and should be utilized in any future development that goes beyond basic maintenance. | : Ad hoc working group comprising members of both PR and Technocrats, working together to facilitate development of the main freegeek.org site. This includes planning features, information architecture, design, hosting and implementation. This is brought together now to see implementation of new WP site, and should be utilized in any future development that goes beyond basic maintenance. | ||
: ''Maintenance'':Technos | : ''Maintenance'':Technos | ||
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== Social Marketing == | == Social Marketing == | ||
| − | * contact: | + | * contact: |
: Maintains Facebook, LinkedIn, and Twitter accounts | : Maintains Facebook, LinkedIn, and Twitter accounts | ||
: Makes self known to all staff as the point person for these accounts and encourages staff to send tweets, updates, etc. to Social Marketing facilitator | : Makes self known to all staff as the point person for these accounts and encourages staff to send tweets, updates, etc. to Social Marketing facilitator | ||
Revision as of 07:06, 10 November 2010
In the 6/5/10 PR Meeting we decided to split up the basket of tasks and each PR member would take a kind of facilitator/jockey role.
Email Jockey
- contact:
- Reviews all incoming email to the PR list on a timely basis (pretty much every day)
- Forwards relevant emails to the internal PR list (initial triage)
- Follows up with each forwarded email notifying the sender that the email has been received
- Notifies appropriate staff members about time sensitive emails
Tabling Events Coordinator
- contact: Laurel
- Researches and responds to requests for Free Geek's presence at tabling events
- Evaluates events to make sure they were worth attending. (after the fact)
- Coordinate tabling events trainings.
- Maintains and organizes tabling events supplies.
- Coordinates volunteers to attend tabling events. This does not include the coordinator attending all tabling events.
- If possible, delegates training to other employees/volunteers.
Press Release Wrangler
- contact:
- Oversees the writing of press releases
- Identifies possible subjects (not exclusively)
- Sends out press releases to media
Newsletter
- contact:
- Manages publication schedule
- Solicits newsletter-worthy stories from staff and volunteers
- Consolidates stories for each newsletter
- Copy-edits stories
- Sends out newsletter
- This does NOT mean that the Newsletter Coordinator contributes all content for the newsletter
RBAF Liason
- contact:
- Is available to answer questions about staff structure, policy, and organization history as it pertains to PR and relationship building.
- Attends RBAF meetings, as needed
Website Working Group
- contact: T
- Ad hoc working group comprising members of both PR and Technocrats, working together to facilitate development of the main freegeek.org site. This includes planning features, information architecture, design, hosting and implementation. This is brought together now to see implementation of new WP site, and should be utilized in any future development that goes beyond basic maintenance.
- Maintenance:Technos
- Content:PR
Swag Coordinator
- contact: Laurel
- Order new swag
- Organizes schwag (knows where it is, document where it is, documents how to order).
- This does NOT include hounding people to find out if new swag is needed, but instead is intended to respond to requests for new swag and to monitor swag in swag area.
Social Marketing
- contact:
- Maintains Facebook, LinkedIn, and Twitter accounts
- Makes self known to all staff as the point person for these accounts and encourages staff to send tweets, updates, etc. to Social Marketing facilitator
- Updates these accounts to some degree, but is not solely responsible for keeping them updated.
Ads
- ad hoc basis